Live and long-term decision support to match resources with demand.
Each day brings a myriad of potential unforeseen events and changes, such as flight delays, cancellations, unplanned events, seasonal changes, national holidays and more. The passenger appearance is also subject to a wide range of variables, from the type of traveller, destination, or time of day - factors that can have a dramatic effect on when and how many passengers show up at the airport and impact its processes.
To efficiently ensure that staff resources are being used to their best advantage, and matches the demand at the right times, both long-term and real-time passenger appearance forecasts are essential. Knowing in advance what to expect, and being able to take action to lessen the impact significantly improves queue flow, helps employees manage load and processing more efficiently, and dramatically improves the morale of both staff and passengers. This, in turn, paves the way for positive reviews, increased revenue and satisfied, happy passengers.
“BlipTrack helps Thai citizens to travel home faster during two major traffic events: Songkran and New Year holidays. The system allowed not only road users to decide route choices via travel time info online but also the Thai Highway Police to manage traffic in real-time.”
Dr. Songrit Chayanan
Director of Samut Sakhon Highway District.
“BlipTrack provides us with valuable real-time insights about passenger queue time dynamics. It helps our managers to secure low queue times at minimum cost, and also provides our Analysis Department with direct feedback on their forecasting performance.” Read more.
Head of Operational and Business Analysis at Copenhagen Airports
“BlipTrack was our first “innovative” push for our organization. This has subsequently paid off in operational efficiency, customer goodwill, effective supporting deployment strategies, positive organizational momentum as well as positive global press and organizational credibility.”
Chief Innovation Officer at Cincinnati/Northern Kentucky International Airport
“With BlipTrack, we can discover errors and irregularities that we would not have a chance to see otherwise. In addition, it is extremely educational and easily accessible to study how the incidents of various kinds influence the road network.”
Project Manager at Aarhus Municipality
“BlipTrack has greatly helped improve the customer experience by providing us with the ability to schedule taxis to be available when needed.”
David J. Boenitz
Director of Ground Transportation at San Diego International Airport.
“BlipTrack helps ensure that passengers experience a quick and easy passage through this stage of the journey, and significantly increase the opportunity for a positive experience throughout the airport.”
Airport Director at Bergen Airport
”BlipTrack helps us identify how passengers move through and use the airport, from the time they park, when they leave, and everywhere in between. It enables us to look for patterns through the day/week, to see the impact of the various actions we implement, to reduce bottlenecks and wait time for our passengers.”
CEO at Billund Airport.
“BlipTrack provides valuable information that helps everyone manage expectations, especially when lines get long. The solution alerts airport employees about developing bottlenecks which allows them to react to the situation more quickly.” Read more
Vice President at JFKIAT
“We value the long-term cooperation and their professional approach in providing us with technology and data to ensure efficient operations and passenger satisfaction.”
Lars Erik Flatner
Head of ICT Portfolio at Avinor.
“With BlipTrack we are able to measure the capacity and traffic flow in real-time in and around the area. This allows us to take proactive steps to initiate countermeasures if traffic build-up should occur. It also helps us to understand various traffic-related matters, enabling us to evaluate and validate existing traffic models and make informed decisions about where to prioritise expansions and optimisations to help the daily commute.”
Traffic Analyst at Trafik Stockholm
How we do it
BlipTrack measures and combines data from one or multiple technologies, such as WiFi and Bluetooth sensors, 3D cameras, people counters, as well as data from other third-party data-providing systems and units.
BlipTrack uses both real-time and historical insights to deliver reporting capabilities in a web-based, intuitive user interface with compelling visualisations. Because data extraction can be performed in any combination, you get quick and efficient integration into existing management systems. Analysis Platform