Live and long-term decision support to match resources with demand.
Each day brings a myriad of potential unforeseen events and changes, such as flight delays, cancellations, unplanned events, seasonal changes, national holidays and more. The passenger appearance is also subject to a wide range of variables, from the type of traveller, destination, or time of day - factors that can have a dramatic effect on when and how many passengers show up at the airport and impact its processes.
To efficiently ensure that staff resources are being used to their best advantage, and matches the demand at the right times, both long-term and real-time passenger appearance forecasts are essential. Knowing in advance what to expect, and being able to take action to lessen the impact significantly improves queue flow, helps employees manage load and processing more efficiently, and dramatically improves the morale of both staff and passengers. This, in turn, paves the way for positive reviews, increased revenue and satisfied, happy passengers.
“BlipTrack provides us with valuable real-time insights about passenger queue time dynamics. It helps our managers to secure low queue times at minimum cost, and also provides our Analysis Department with direct feedback on their forecasting performance.” Read more.
Head of Operational and Business Analysis at Copenhagen Airports
“BlipTrack helps us manage and eliminate potential problem spots within the facility. Sharing the processing time with our travelers provides them with peace of mind, so they may continue to expect a pleasant travel experience.” Read more
Gert-Jan de Graaff
President and CEO of JFKIAT
“BlipTrack has given us a dynamic and valid tool to document our performance against service level agreements, and also to ensure that the right numbers of staff are in the right place, at the right time, for our passengers.” Read more
ATM Policy and Planning Manager at Manchester Airport
“We are able to keep our passenger fully informed 24/7 about what to expect at security. Our aim is to make the experience as smooth as possible – BlipTrack help us do that.”
Chief Operating Officer at Edinburgh Airport
“Vital to our Master Plan programme is a deep understanding of airport capacity, bottlenecks and constraints, and BlipTrack is key to this.”
Head of Capacity & Performance at Birmingham International Airport
“BlipTrack provides valuable information that helps everyone manage expectations, especially when lines get long. The solution alerts airport employees about developing bottlenecks which allows them to react to the situation more quickly.” Read more
Vice President at JFKIAT
“With BlipTrack, we can proactively manage passenger flow, and respond promptly and efficiently to irregular operations and disruptions.”
General Manager of Commercial and Customer Experience, Queenstown Airport
“With BlipTrack, we can discover errors and irregularities that we would not have a chance to see otherwise. In addition, it is extremely educational and easily accessible to study how the incidents of various kinds influence the road network.”
Project Manager at Aarhus Municipality
”BlipTrack helps us identify how passengers move through and use the airport, from the time they park, when they leave, and everywhere in between. It enables us to look for patterns through the day/week, to see the impact of the various actions we implement, to reduce bottlenecks and wait time for our passengers.”
CEO at Billund Airport.
“BlipTrack has greatly helped improve the customer experience by providing us with the ability to schedule taxis to be available when needed.”
David J. Boenitz
Director of Ground Transportation at San Diego International Airport.
How we do it
BlipTrack measures and combines data from one or multiple technologies, such as WiFi and Bluetooth sensors, 3D cameras, people counters, as well as data from other third-party data-providing systems and units.
BlipTrack uses both real-time and historical insights to deliver reporting capabilities in a web-based, intuitive user interface with compelling visualisations. Because data extraction can be performed in any combination, you get quick and efficient integration into existing management systems. Analysis Platform