Live and long-term decision support to match resources with demand.
Each day brings a myriad of potential unforeseen events and changes, such as flight delays, cancellations, unplanned events, seasonal changes, national holidays and more. The passenger appearance is also subject to a wide range of variables, from the type of traveller, destination, or time of day - factors that can have a dramatic effect on when and how many passengers show up at the airport and impact its processes.
To efficiently ensure that staff resources are being used to their best advantage, and matches the demand at the right times, both long-term and real-time passenger appearance forecasts are essential. Knowing in advance what to expect, and being able to take action to lessen the impact significantly improves queue flow, helps employees manage load and processing more efficiently, and dramatically improves the morale of both staff and passengers. This, in turn, paves the way for positive reviews, increased revenue and satisfied, happy passengers.
“BlipTrack has proven quite successful. It has enabled CVG to continue our close collaboration with TSA to ensure that the passenger experience is one that enhances the journey experience not detracts from it.”
CEO at Cincinnati/Northern Kentucky International Airport
“BlipTrack has helped identify time periods where passenger wait times exceed 10 minutes, thereby allowing us to assess schedule deficiencies and taxi dispatches. The data has greatly helped improve the customer experience by providing us the ability to schedule taxis to be available when needed.”
David J. Boenitz
Director of Ground Transportation at San Diego International Airport.
“With BlipTrack, we can see where the flow of visitors enter and leave the station, and measure their numbers, walking routes, length of stay, times of day, and how busy the different locations are,” says Eelco Thiellier, SMART Station program manager at Royal HaskoningDHV.
Strategic Advisor & Innovator at Royal HaskoningDHV
“Bliptrack enables us to continually refine, evaluate and improve key operational processes.” Read more
Contract Manager at Oslo Airport
It gives us insights on how individual journeys can differ from each other, especially when traffic lights are involved. The ability to measure travel times over long stretches of road, with various queue lengths, and only looking at specific route choices, is another strength of the BlipTrack solution.”
CEO of Trafik Stockholm
“With BlipTrack we can keep our passengers fully informed 24/7 – both in the airport terminal and online – about what to expect at the security process. At peak times, over 3,000 passengers an hour travel through security, and our aim is to make that experience as smooth as possible whilst ensuring safety – BlipTrack helps us do that.”
Chief Operating Officer at Edinburgh Airport
“BlipTrack is the most innovative solution we deploy. It provides our customers all they need to know about how the streets and roads they are responsible for are operating.
Managing Director at Bandwidth Telecommunications Limited
“BlipTrack has given us a dynamic and valid tool to document our performance against service level agreements, and also to ensure that the right numbers of staff are in the right place, at the right time, for our passengers.” Read more
ATM Policy and Planning Manager at Manchester Airport
“BlipTrack is an optimal solution to perform Origin and Destination studies in major traffic areas. The solution is extremely cost efficient compared to traditional technologies and outstanding in measuring travel times. BlipTracks´s user-friendly analytical tools provide us with a complete overview of the traffic situation”
Project Manager at Dynniq
BlipTrack provide our clients with an unparalleled range of traffic information. Using the same data, we can provided live travel times direct to signs and phones, identify incidents and delays through to understanding the strategic route choices, origin / destination and changing travel patterns. Read more
Associate at BECA
How we do it
BlipTrack measures and combines data from one or multiple technologies, such as WiFi and Bluetooth sensors, 3D cameras, people counters, as well as data from other third-party data-providing systems and units.
BlipTrack uses both real-time and historical insights to deliver reporting capabilities in a web-based, intuitive user interface with compelling visualisations. Because data extraction can be performed in any combination, you get quick and efficient integration into existing management systems. Analysis Platform