In an effort to help guests the most runs out of their ski day, several major North American ski resorts have a new feature to measure wait times. With the help of the Danish-made BlipTrack solution, skiers and boarders can now use lift line wait time data to better navigate the mountain and make the most out of their ski and ride experience.

Long line at the ski lift? The uncertainty around how long the process will take weighs heavily on the mind, particularly when confronted with what appears to be a lot of skiers in line in front of you.

To help put lift lines in perspective and eliminate guesswork about how long lift processes take, a number of ski resorts has turned to a mobile technology solution. In 2015, a network of BlipTrack sensors,  was implemented at the resort’s core lifts and gondolas across thousands of acres of skiable terrain.

The sensors measure queue time and occupancy, at the lift entrances, and the analysed data is fed into the resort´s smartphone app. The solution enables the ski resort to provide an optimum guest service by presenting real-time gondola and lift line wait times on a piste map, allowing skiers and snowboarders to see exactly how long they have to wait at each lift. This enables them to maximise their time on the slopes by choosing lifts with the shorter waits or take alternate routes if available, thus helping better use of the available capacity around the resort.

Ski-resortThe BlipTrack data is also able to give early warning if lifts are becoming congested so the resorts staff can prevent bottlenecks to ultimately reduce processing times. In addition, monitoring ski lift queues allow management to optimise staffing resources based on both real-time and historical data.

"We value the cooperation and the professional and innovative approach in using our systems to ensure guest satisfaction. It has been a privilege to work with such dedicated people. The fast path, from first contact in April ´15, pilots in May, rollout decision in August and launch to the public in December, in several major resorts, really impressed us. We were able to deliver fast accurate results in this new segment, by leveraging on our extensive experience, from measuring queues in busy airport environments, over the past 8 years. We look forward to expand the solution, to five more resorts, in the upcoming season,” says Lars Tørholm, CTO at BLIP Systems.

Besides ensuring that winter sports enthusiasts experience a quick and easy passage at ski-lifts, BlipTrack is also implemented in more than 25 international airports including New York, Cincinnati, Toronto, Manchester, Bristol, Dublin, Amsterdam, Dubai, Genéve, Milano, Barcelona, Auckland, Brussels, Oslo, Copenhagen and Helsinki. In addition, the solution is successfully employed in optimization in road traffic in Zürich, Ireland, UK, New Zealand, USA, Canada, Denmark, Sweden and Norway. In recent years, the solution has also been implemented in ports, train stations, amusement parks, and at events all over the world.

“BlipTrack provides valuable information that helps everyone manage expectations, especially when lines get long. The solution alerts airport employees about developing bottlenecks which allows them to react to the situation more quickly.” Read more

Daryl Jameson

Vice President at JFKIAT

“BLIP Systems provides us with valuable insights in passenger processes. The insights are used to continuously improve our performance together with our stakeholders. BLIP Systems has proved to be a reliable partner, with a clear understanding of our needs.”

Martijn Van Boxtel

Operational Manager Terminal Logistics at Schiphol Group

“BlipTrack has helped us to resource our operations on the day, and to identify pinch points and potential build ups. The very accurate data is used by our staff to monitor operations, and has enabled us to provide an optimum passenger experience by displaying accurate queue wait times.”

John Seely

Technology Projects Manager at Dublin Airport Operations

“BlipTrack helps us manage and eliminate potential problem spots within the facility. Sharing the processing time with our travelers provides them with peace of mind, so they may continue to expect a pleasant travel experience.” Read more

Gert-Jan de Graaff

President and CEO of JFKIAT

“BlipTrack provides us with valuable real-time insights about passenger queue time dynamics. It helps our managers to secure low queue times at minimum cost, and also provides our Analysis Department with direct feedback on their forecasting performance.” Read more.

Esben Kolind

Head of Operational and Business Analysis at Copenhagen Airports

“BlipTrack has enabled CVG to continue our close collaboration with TSA to ensure that the passenger experience is one that enhances the journey experience rather than detract from it.” Read more

Candace McGraw

CEO at Cincinnati Airport

“BlipTrack has helped us get a better understanding of the dynamic traffic system and provides quantifiable data to support the improvement measures to traffic flows. This will allow us to continue to provide a world-class service to our customers and community by efficiently managing traffic flows in and out of the port.” Read more.

Timothy Godden

General Manager of Strategy and Risk Management at Port of Dover

“We consider that the ease of extracting traffic data from BlipTrack is significant to see how time savings are achieved. Selecting the required route, date, time, etc. is very straightforward and simple to understand.”

Lee Gilbert

Traffic Engineer at Portsmouth City Council

“The benefits we have gained from the BlipTrack solution since implementation are very significant. We now discover errors and irregularities that we would not have a chance to see otherwise. In addition, it is extremely educational and easy accessible to study how the incidents of various kinds influence the road network.”

Asbjørn Halskov-Sørensen

Project Manager at Aarhus Municipality

“The BlipTrack solution provides the Aalborg City Business Association with an in-depth understanding on how people move within the city and measures the economic impact of events. The data allow us to analyze, optimize and improve large-scale events”. Read more

Flemming Tingbak

Director of Aalborg City Business Association

“BLIP systems´ traffic monitoring solution BlipTrack has given us a unique opportunity to deliver new logistics solutions for the benefit of our customers”. Read more

Mette Schmidt

Chief Technical Officer for the Port of Aalborg

“BlipTrack provides us with immediate visibility to the customer experience and resource effectiveness with throughput planning. The solution allows us to put the customer at ease at a critical stress point and reinforces our expectations around superior customer experience.” Read more

Brian Cobb

Vice President, Customer Experience at CVG

“BlipTrack enables us to monitor the quality of the terminal processes to improve resource planning, and to perform consistent reporting to internal and external stakeholders.”Read more

Ward Decaluwé

Director of Operations at Brussels Airport

“The implementation of BlipTrack gives us another tool to help manage the operation of the airport in an even more effective way.”

Janik Reigate

Director of Customer Service at Toronto Pearson Airport