As the debate over how to improve mobility across Denmark continues, Odense Council has announced plans to instal Bluetooth sensors for optimising traffic flow in and around the nation’s third largest city.

BlipTrack, as the system is called, will initially place sensors primarily along the motorway that encircles Odense, and will collect information about travel times and traffic flow.

The data collected will allow Odense Council to improve the capacity of already existing roads and detect changes in traffic patterns.

“In addition, traffic lights can be adjusted to optimise traffic flows and reduce travel time, which reduces fuel consumption and in the end, CO2 emissions,” BLIP wrote. “The public can eventually also benefit from the solution to receive information about incidents and congestion – and thereby plan whether to work at home, stay a little longer at work, or choose a different route to minimise travel time.”

Odense’s plan is precisely the kind of simple, local solution that is essential for reducing congestion around the country, according to the Federation of Danish Motorists (FDM).

“Councils can eliminate impediments with actions that are quick to implement and relatively low-cost,” FDM wrote in a press release.

A recent study conducted by FDM pointed to traffic delays due to road work, uncoordinated traffic lights, and improper traffic rerouting as frequent causes of congestion. According to FDM, all of these issues can be easily improved at the individual council level.

“City councils can pick the low-hanging fruit – for example to improve the planning of road work using intelligent transport systems (ITS) and use the entire capacity of the road to ensure a reasonable flow of traffic,” Thomas Møller Thomsen, the director of FDM, said. “These are all simple and inexpensive actions that are obvious and which would reduce congestion on local roads.”