August 1, 2016 7:09 am

Thailand’s Department of Highway has turned to BlipTrack sensors, which detects Bluetooth and WiFi devices in cars. The data provides Thailand traffic engineers with real-time traffic information, to help road users choose the fastest route and to ease congestion.

Bangkok in Thailand is considered to have some of the worst traffic congestions in the world. Especially the Thailand New Year Holiday in mid-April, also called Songkran and the international New Year holiday, are notorious for causing major traffic gridlocks, as millions leave the capital to celebrate the holidays with their families.

Bangkok-BlipTrack-Sensor-PlacementFaced with the challenges of trying to ease traffic and reduce the massive gridlocks, the Department of Highway (DOH) needed a solution to help provide live and detailed traffic information. To help manage the challenges of measuring and providing travel time and traffic flow information, and predict traffic build-up, the Danish-made BlipTrack solution was chosen.

“The Department of Highway (DOH) wanted to measure and compare travel times on the Intercity Motorway, The Bangkok Expressway and neighboring routes in Bangkok. The idea was to present real-time traffic information to road users, via DOH´s “Thailand Highway Traffic” mobile app, during these major holiday periods, to help them make informed decisions, when planning their trip,” explains JJ Nutayakul, Managing Director at New Trend Development Co., Ltd.

Bangkok-Mobile-AppThe mobile app, which provides information on travel times, fastest routes and other traffic information, is continually updated, in line with the actual behavior of road users. So, by considering their route and the time they depart, the motorists themselves are helping to keep the traffic moving. The BlipTrack data will ultimately help to improve the economic benefits through reduced travel times, fuel consumption and vehicle emissions.

“This is the first project ever in Thailand, where this kind of technology, in the traffic field, has been implemented and it has shown great results. The client, the Department of Highway, is very pleased with how fast the installation has been, the ease of configuration and the hardware reliability.” continues JJ Nutayakul, Managing Director at New Trend Development Co., Ltd.

BlipTrack-Sensors"BlipTrack helped Thai citizens to travel home faster during two major traffic events: Songkran and New Year holidays. The system allowed not only road users to decide route choices via travel time info online but also the Thai Highway Police to manage traffic in real-time,” says Songrit Chayanan, Director of Samut Sakhon Highway District.

"The solution works by placing BlipTrack sensors at strategic points along the roads. The sensors, covering roughly a 600 km section of highway in and around Bangkok, detect Bluetooth or Wi-Fi devices, found in mobile phones and in-car audio and communication systems. By re-identifying the devices from multiple sensors, specific and accurate statistical information, such as the travel times, average speeds, dwell times and movement patterns become available," explains Christian Bugislaus Carstens, Marketing Manager at BLIP Systems. 

Travel-time-Illustration“The solution gives more accurate travel time data compared to spot speed data collected from radar and ANPR cameras. In addition, it is much easier and faster to deploy and comes with a 3G communication option for real-time upload of data. Furthermore, the origin/destination data is used by city engineers to gain an in-depth insight into the understanding of traffic flows and the development of traffic jams, in order to optimize the road network and reduce congestion”, ends JJ Nutayakul, Managing Director at New Trend Development Co., Ltd.

After the successful trail, DOH is planning to expand the solution and deploy 100+ sensors to cover every main highway, within a 250 km range around Bangkok.

“BlipTrack helped Thai citizens to travel home faster during two major traffic events: Songkran and New Year holidays. The system allowed not only road users to decide route choices via travel time info online but also the Thai Highway Police to manage traffic in real-time.”

Dr. Songrit Chayanan
Director of Samut Sakhon Highway District.

“BlipTrack has helped us get a better understanding of the dynamic traffic system and provides quantifiable data to support the improvement measures to traffic flows. This will allow us to continue to provide a world-class service to our customers and community by efficiently managing traffic flows in and out of the port.” Read more.

Timothy Godden
General Manager of Strategy and Risk Management at Port of Dover

“The BlipTrack solution helps improve service levels for the municipality commuters. The real-time travel time and wait time information allows drivers to make informed route choices that ultimately distribute traffic and increases the operational performance of the road network.”

Anders Kruse Christiansen
Project Manager at Aarhus Municipality

“The data from the BlipTrack sensors reveals, how reliable traveling times are and how much they vary. Furthermore, they show, which routes are used for shortcuts in peak times. This information is useful for managing road traffic”.

Dr. Christian Ordon
Project Leader at the Office of Transport of the Canton of Zürich.

“The BlipTrack solution is the easiest way of collecting valid data for a travel time measurement. The data, especially when used for collecting travel times and turning ratios, are very accurate.”

Thorsten Kathmann
Project leader at DTV-Verkehrsconsult

“We consider that the ease of extracting traffic data from BlipTrack is significant to see how time savings are achieved. Selecting the required route, date, time, etc. is very straightforward and simple to understand.”

Lee Gilbert
Traffic Engineer at Portsmouth City Council

“BlipTrack is an integrated part of the traffic management in the city of Aarhus. The solution provides us with accurate and valuable traffic data that helps us make the right decisions in every aspect of our planning, and provides our road users with real-time traffic information.”

Asbjørn Halskov-Sørensen
Project Manager at Aarhus Municipality

“We know, from using the BlipTrack technology, when the busy peaks are. We use the technology also to actually see how long are the delays we´re causing, doing construction”

Chris Harmer
Traffic Manager at Higgins / M2PP