Travel - whether it’s in the air, on the road or of the feet of the millions passing through airports, amusement parks or on the streets every day, keeping things moving smoothly can be a continuous, daily challenge.

With BlipTrack, operators are provided with valuable real-time insights on how people move and dwell. It provides visibility on resource effectiveness for greater efficiency, improved revenue and optimum travel experience.

Who we are

Previously known as BLIP Systems, we´re now proud to be part of the Veovo Predictive Collaboration Platform. Veovo combines BlipTrack with the Airport 20/20 operations solution and the Concessionaire Analyzer+ revenue maximisation solution. To find out more, please visit Veovo.com

What we do

From real-time queue and flow management to advanced capacity forecasting, BlipTrack brings location analysis, forecasting and engagement software together, allowing operators to efficiently scale staffing resources with demand, maximise revenue and deliver brilliant guest experiences.

How it works

BlipTrack´s analysis platform combines and analyses data from multiple technologies, including WiFi sensors, cameras, people counters, existing WIFI networks, and other third-party data sources, all in one secure data warehouse. Through advanced data-mining and predictive algorithms, both real-time and empiric data is transformed into context-rich information, and presented in a web-based user interface with compelling visualisations.

Where we are

BlipTrack is developed and maintained in Denmark, but you can find the solution in some of the busiest airports in the world. This includes JFK Airport In New York, Schiphol Airport in Amsterdam, Dublin Airport in Ireland, Copenhagen Airport in Denmark and Auckland Airport in New Zealand. Besides improving the passenger flow in airports, the solution also helps solve traffic issues in Thailand, Sweden, New Zealand, The UK, Denmark and Switzerland. Ports, train stations, ski resorts, amusement parks, and at events around the world are also reaping the benefits of BlipTrack technology.

Company details

BLIP Systems A/S

Haekken 2, 9310 Vodskov, Denmark

Phone: +45 98258200

Mail: sales@blipsystems.com

CVR: DK 30 50 07 41

Bank details:

NORDEA BANK PRINSENSGADE 15
9000 AALBORG
DENMARK

BANK ACCOUNT EUR 22145036475279
IBANNO EUR DK7820005036475279

BANKACCOUNT DKK 22140718363519
IBANNO DKK DK0320000718363519

BANKACCOUNT GBP 22145036475260
IBANNO GBP DK0920005036475260

BANKACCOUNT USD 22145036593204
IBANNO USD DK3120005036593204

BIC/SWIFT: NDEADKKK

Sales office:

Frederiksborgvej 17, 4000 Roskilde, Denmark

“With BlipTrack, we can proactively manage passenger flow, and respond promptly and efficiently to irregular operations and disruptions.”

Olivia Pierre

General Manager of Commercial and Customer Experience, Queenstown Airport

“BlipTrack was our first “innovative” push for our organization. This has subsequently paid off in operational efficiency, customer goodwill, effective supporting deployment strategies, positive organizational momentum as well as positive global press and organizational credibility.”

Brian Cobb

Chief Innovation Officer at Cincinnati/Northern Kentucky International Airport

“With BlipTrack we are able to measure the capacity and traffic flow in real-time in and around the area. This allows us to take proactive steps to initiate countermeasures if traffic build-up should occur. It also helps us to understand various traffic-related matters, enabling us to evaluate and validate existing traffic models and make informed decisions about where to prioritise expansions and optimisations to help the daily commute.”

Otto Åstrand

Traffic Analyst at Trafik Stockholm

“BlipTrack helps ensure that passengers experience a quick and easy passage through this stage of the journey, and significantly increase the opportunity for a positive experience throughout the airport.”

Øystein Skaar

Airport Director at Bergen Airport

With BlipTrack we have coverage at our fingertips 24 hours a day, seven days a week, enabling us to use service level agreements more fairly—not just over selected periods. This rapid information allows us to take fast, proactive measures before the situation escalates.”

Phil Holder

Head of Operations Support at Bristol Airport

“It gives us insights on how individual journeys can differ from each other, especially when traffic lights are involved. The ability to measure travel times over long stretches of road, with various queue lengths, and only looking at specific route choices, is another strength of the BlipTrack solution.”

Johanna Karlsson

CEO of Trafik Stockholm

“BlipTrack has allowed us, together with our airport partners and stakeholders, to better manage operations, as well as improve the passenger experience by communicating expected wait times to passengers at processing points.”

Michael Side

Operations Technology Asset Manager at Auckland International Airport

”BlipTrack helps us identify how passengers move through and use the airport, from the time they park, when they leave, and everywhere in between. It enables us to look for patterns through the day/week, to see the impact of the various actions we implement, to reduce bottlenecks and wait time for our passengers.”

Jan Hessellund

CEO at Billund Airport.

“We value the long-term cooperation and their professional approach in providing us with technology and data to ensure efficient operations and passenger satisfaction.”

Lars Erik Flatner

Head of ICT Portfolio at Avinor.

“The Veovo team are a credit to the organisation and have helped the airport immensely, with data analysis and reporting.”

Chris Wilson

Head of Capacity & Performance at Birmingham International Airport

“We had very high expectations prior to the introduction of the system, and I am very happy to say that the outcome has proved very successful. The system has capabilities of further enhancements which will provide other long-term solutions in the future.”

Paul Davies

Operations Director at Bristol Airport

“We are able to keep our passenger fully informed 24/7 about what to expect at security. Our aim is to make the experience as smooth as possible – BlipTrack help us do that.”

Adrian Witherow

Chief Operating Officer at Edinburgh Airport

“BlipTrack has greatly helped improve the customer experience by providing us with the ability to schedule taxis to be available when needed.”

David J. Boenitz

Director of Ground Transportation at San Diego International Airport.

“BlipTrack helps Thai citizens to travel home faster during two major traffic events: Songkran and New Year holidays. The system allowed not only road users to decide route choices via travel time info online but also the Thai Highway Police to manage traffic in real-time.”

Dr. Songrit Chayanan

Director of Samut Sakhon Highway District.

“As the most reliable, and one of the only solutions on the market capable of measuring passenger flow through multiple stages of the journey, it provides us with continuous, airport-wide visibility 24 hours a day, seven days a week.” 

Guðmundur Karl Gautason

Manager - Operation research at Isavia

“With BlipTrack, we can see where the flow of visitors enter and leave the station, and measure their numbers, walking routes, length of stay, times of day, and how busy the different locations are,” says Eelco Thiellier, SMART Station program manager at Royal HaskoningDHV.

Eelco Thiellier

Strategic Advisor & Innovator at Royal HaskoningDHV

“BlipTrack has allowed us to gain a good understanding of the security check-point dynamics, and most importantly, our customers benefit directly by getting a better service.”

Anita Filli

Project Manager Landside Operations at Genève Aéroport

“With BlipTrack, we can discover errors and irregularities that we would not have a chance to see otherwise. In addition, it is extremely educational and easily accessible to study how the incidents of various kinds influence the road network.”

Asbjørn Halskov-Sørensen

Project Manager at Aarhus Municipality

“The solution helps improve service levels for the municipality commuters. The real-time information allows drivers to make informed route choices that ultimately distribute traffic and increases the operational performance of the road network.”

Anders Kruse Christiansen

Project Manager at Aarhus Municipality

“Portsmouth has benefited from the accurate data from the BlipTrack installations with a much-improved understanding of journey times within the city of Portsmouth. We consider that the ease of extracting traffic data from BlipTrack is significant to see how time savings are achieved. Selecting the required route, date, time, etc. is very straightforward and simple to understand.”

Lee Gilbert

Traffic Engineer at Portsmouth City Council

“The solution has helped us get a better understanding of the dynamic traffic system and provides quantifiable data to support the improvement measures to traffic flows. It allows us to provide a world-class service to our customers and community by efficiently managing traffic flows in and out of the port.” Read more.

Timothy Godden

General Manager of Strategy and Risk Management at Port of Dover

“BlipTrack provides us with valuable real-time insights about passenger queue time dynamics. It helps our managers to secure low queue times at minimum cost, and also provides our Analysis Department with direct feedback on their forecasting performance.” Read more.

Esben Kolind

Head of Operational and Business Analysis at Copenhagen Airports

“BlipTrack has helped us to resource our operations on-the-day and to identify pinch points and potential build ups. The very accurate data has enabled us to provide an optimum passenger experience by displaying accurate queue wait times.”

John Seely

Technology Projects Manager at Dublin Airport

“BlipTrack provides the Aalborg City Business Association with an in-depth understanding on how people move within the city and measures the economic impact of events. The data allow us to analyze, optimize and improve large-scale events”. Read more

Flemming Tingbak

Director of Aalborg City Business Association

“BlipTrack provides us with valuable insights into passenger processes. The insights are used to continuously improve our performance together with our stakeholders.

Martijn Van Boxtel

Operational Manager Terminal Logistics at Schiphol Group

“BlipTrack provides us with immediate visibility to the customer experience and resource effectiveness with throughput planning. The solution allows us to put the customer at ease at a critical stress point and reinforces our expectations around superior customer experience.” Read more

Brian Cobb

Chief Innovation Officer at Cincinnati/Northern Kentucky International Airport

BlipTrack provides our clients with an unparalleled range of traffic information. Using the same data, we can provide live travel times direct to signs and phones, identify incidents and delays through to understanding the strategic route choices, origin/destination and changing travel patterns. Read more

Richard Young

Associate at BECA

“With the automatic BlipTrack measurings, we now know precisely how many passengers to expect at the passport control at specific hours, and based on that we can reduce tailbacks.”

Kaj Lykke Majlund

Commanding Police Officer at Copenhagen Airport

“BlipTrack give us a unique opportunity to deliver new logistics solutions for the benefit of our customers”. Read more

Mette Schmidt

Chief Technical Officer for the Port of Aalborg

“BlipTrack has given us a dynamic and valid tool to document our performance against service level agreements, and also to ensure that the right numbers of staff are in the right place, at the right time, for our passengers.” Read more

Rick Mernock

ATM Policy and Planning Manager at Manchester Airport

“BlipTrack enables us to monitor the quality of the terminal processes to improve resource planning, and to perform consistent reporting to internal and external stakeholders.”Read more

Ward Decaluwé

Director Passenger Experience at Brussels Airport

“BlipTrack provides valuable information that helps everyone manage expectations, especially when lines get long. The solution alerts airport employees about developing bottlenecks which allows them to react to the situation more quickly.” Read more

Daryl Jameson

Vice President at JFKIAT

“BlipTrack helps us manage and eliminate potential problem spots within the facility. Sharing the processing time with our travelers provides them with peace of mind, so they may continue to expect a pleasant travel experience.” Read more

Gert-Jan de Graaff

President and CEO of JFKIAT

“BlipTrack gives us a clear picture of passenger movements, allowing us to provide the best customer service and proactively manage service levels before any issues arise.”

Giorgio Medici

Head of Customer Care at Milano Malpensa Airport

“BlipTrack has proven quite successful. It has enabled CVG to continue our close collaboration with TSA to ensure that the passenger experience is one that enhances the journey experience not detracts from it.”

Candace McGraw

CEO at Cincinnati/Northern Kentucky International Airport

Our Customers

Our team

A good handfull of them

Peter Knudsen

General Manager and Sales Manager EMEA

Lars Tørholm

CTO, BlipTrack

Preben Fugl Andersen

Sales Manager Scandinavia & The British Isles

Christian Bak

Sales Manager Western Europe, Canada, Middle East and India

Claus Hein

Sales Manager Scandinavia, D-A-CH countries and Eastern Europe

Eddie Llado

Sales Manager The Americas
Amusement Park

David Menzel

Sales Manager North America
Airport

Christian Bugislaus Carstens

Marketing Manager

Betina Thodberg Larsen

Marketing Coordinator

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